Some of the brands we're helping on Amazon
CentralDesk gives you the same automation, analysis, and strategy used by leading Amazon agencies. Run it yourself, get a hand when you need one, or have our team manage it end to end. Same platform either way.
Some of the brands we're helping on Amazon
A full Amazon advertising suite for Sponsored Products, Sponsored Brands, and Sponsored Display. Daily campaign performance, automated bid management, Buy-Box-aware and inventory-aware campaign automation, automated keyword harvesting, automated whitespace and long-tail keyword expansion from your Search Query Performance data, a before-and-after view of what the automation changed, and every report downloadable to CSV or Excel.
Set a target ROAS or ACoS, pick the campaigns you want optimized, and CentralDesk takes over from there. The bid engine looks at every keyword in every targeted campaign, judges whether it's hitting target, and adjusts bids up or down within the bounds you set.
The engine classifies every campaign by what it needs. Campaigns hitting target get pushed harder. Losers get pulled back. New campaigns are watched until they have enough data to act on. Campaigns hitting their daily budget cap get flagged for a raise, with Smart Budgets handling the actual raise if you want it (more on that below).
Every change is logged in the changelog with full before-and-after values and the exact reasoning.
Get Started For Free →Amazon serves the same keyword in three very different places - Top of Search, product Detail Pages, and Rest of Search - and the economics are rarely the same in all three. A keyword returning 6x at the top of the page can lose money on detail pages. Amazon gives you one lever to fix that: per-placement bid modifiers. Most sellers set them once and never look again.
CentralDesk evaluates every placement on every enrolled campaign nightly against the target ROAS you set. Placements running well above target earn a cautious raise. Placements bleeding below it get cut. Every move is a small, capped step with a cooldown, so one noisy day never whipsaws your modifiers, and a cross-placement sanity check flags anything extreme for your review instead of applying it.
Get Started For Free →Most "budget automation" tools only ever raise. Winning campaigns climb forever and losing ones never reset. Smart Budgets does both. Set the ROAS that earns a campaign more budget. When a campaign clears your bar, the daily budget rises. When it drops back below, the budget pulls back automatically.
Set a ceiling so no campaign climbs past your comfort. Every raise and every revert is logged with the data that triggered it, so the budget never moves silently.
Opt in per account, configure the threshold and lookback windows that fit your business, and exclude any campaign that should never be auto-raised.
Try Smart Budgets free →Every Amazon advertiser eventually runs into the same problem: a product loses the Buy Box (out of stock, hijacker, suppression) and continues to burn ad spend because nothing is paused. Money lit on fire.
CentralDesk's Buy-Box-aware automation watches every single-ASIN campaign in your account. The moment the Buy Box is lost, the campaign pauses automatically. The moment the Buy Box returns, the campaign resumes. Every action is logged so you can see exactly what happened and when.
Opt in per account, and exclude specific campaigns from the rule if needed.
Auto campaigns are great for discovery but terrible for control. Once a search term proves itself, it should graduate to a manual campaign with its own bid, and get negated in the auto campaign so the two don’t compete.
You set the bar for what “proven” means. CentralDesk watches your auto campaigns and, when a search term clears the performance threshold you chose, promotes it to a manual ad group at your target bid AND adds it as a negative exact in the source campaign. Both moves, automatically. No more cannibalization. No more guesswork.
Enable it per account, exclude any campaign you don't want harvested, and every harvest is logged with the source campaign, target ad group, bid, and the data that justified it.
Running ads into a product that's nearly out of stock is a quiet kind of waste. You pay for the clicks, the customer can't get reliable delivery, and you burn through the last units faster while the listing's momentum takes the hit.
CentralDesk's Inventory-Aware Automation watches days of cover on every single-ASIN campaign. When stock drops below your threshold, the campaign pauses. When you restock above your resume level, it comes back on. It only ever resumes campaigns it paused itself, so anything you turned off by hand stays off.
Two thresholds you control, and a frozen-velocity check so a stockout can't fake a recovery.
Automation is only worth running if you can show what it changed. CentralDesk tracks the moment automation first touched your account and compares the period since against the equal stretch of time right before it.
The result is a plain-language summary at the top of your advertising dashboard: the single biggest win the automation produced, whether that's higher ad sales, a stronger return on ad spend, or a lower total advertising cost of sales. The full before-and-after figures sit right beside it, so there's nothing hidden and nothing to take on faith.
Built for client reporting. Switch between accounts, and read the impact at a glance without exporting a thing.
Campaign performance with daily spend and sales trends. Halo Effects analysis showing which ads drive sales of your other products. Placement Breakdown across Top of Search, Detail Page, Rest of Search, and Off Amazon. Budget Pacing with month-to-date vs cap tracking. Search term and keyword analysis with the raw query data behind every campaign.
Prefer to work with spreadsheets, or share results with your team? Every report on the platform is downloadable to CSV or Excel.
The same data the bid engine uses to make its decisions is the data you see in your dashboard.
Start your 7-day trial →You decide how hands-on you want to be. Switch between modes any time. The platform is the same either way.
You get the agency-grade tools to do it right. Daily campaign performance, bid automation, Buy-Box-aware automation, keyword harvesting, whitespace and long-tail keyword auto-add, Halo Effects, Placement Breakdown, budget pacing. The same toolkit leading Amazon agencies build their offerings on top of.
Use it as much or as little as you want.
Open a ticket. Want a second opinion on a bid strategy? Need help building out a new campaign? Want someone to investigate why ACoS jumped on a specific keyword last week?
Hands-on assistance comes with every plan.
Prefer a classic agency-style fully managed setup, with 100% transparency? We can do that, too, for an additional monthly fee. Our advertising experts run your campaigns end-to-end and you see every change, every report, every dollar in the same dashboard.
No black boxes. No quarterly review decks hiding the actual numbers.
The feature deep-dives above cover the marquee work. Below is everything else in the platform, plus the managed-service work our team handles when you opt for hands-on help.
Most Amazon sellers operate with a patchwork of software, spreadsheets, agencies, consultants, and browser tabs. CentralDesk brings everything together. Support, advertising, reporting, catalog health, search analytics, and Amazon intelligence are connected inside a single platform designed specifically for Amazon sellers.
Every dollar logged. Every change visible. Every change reversible.
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